Welcome

Welcome to Paradigm Communication's official blog. Our goal is to provide the media with an easy to use resource for stories and credible third-party commentary. The information contained within this blog will be a mixture of information from both non-clients and clients or Paradigm Communications. our overriding goal is to present the media with the information they need to meet their deadlines and to present newsworthy information and stories. Feel free to e-mail me if you want to: 1) see a particular kind of posting or 2) submit a posting.

Here's more information about Paradigm Communications

Paradigm Communications is a full-service marketing, public relations and corporate communications firm with:

* Over 45 years of strategic communications experience

* Capabilities of a big firm with the personalized service of a small firm

* Ability to benchmark and determine ROI of your new PR efforts

Contact Paradigm Communications today to find out how you can leverage our experience and contacts to shift your company toward the future!

To receive a PDF of our new brochure, please click here.

Tuesday, January 29, 2008

Higher-income online shoppers are especially keen on bargains, survey says

FROM INTERNET RETAILER

Consumers rated detailed product benefits and capabilities as the most important piece of information when researching a product for purchase, chosen by 67% of 333 adult shoppers in an online survey conducted by WebCollage, a company that helps manufacturers disseminate product information online. Other important pieces of information cited were: system requirements (61%), list of items included with product (61%), comparison of different models (58%), product documentation or warranty information (51%), manufacturer’s overview of product (48%), list of new features in this model (45%), list of compatible accessories (44%), larger or alternate product images (31%), and product tours or demos (27%).

If you'd like to read this entire story, please visit: http://www.paradigmshiftpr.com/higherincome.htm

Posted by Paradigm Communications at 7:16 AM

0 comments:

Post a Comment

Subscribe to: Post Comments (Atom)