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Welcome to Paradigm Communication's official blog. Our goal is to provide the media with an easy to use resource for stories and credible third-party commentary. The information contained within this blog will be a mixture of information from both non-clients and clients or Paradigm Communications. our overriding goal is to present the media with the information they need to meet their deadlines and to present newsworthy information and stories. Feel free to e-mail me if you want to: 1) see a particular kind of posting or 2) submit a posting.

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* Over 45 years of strategic communications experience

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Wednesday, August 15, 2007

Retailers Giving Their Websites A Facelift

More and more retailers are realizing the importance of e-commerce that can help the success of not only their online sales but offline sales also. In the July 16th article in Twice, the reporter discusses how Abt Electronics recognized the need for a more streamlined shopping experience on their website. WebCollage helped them acheive this by enabling them to directly place syndicated marketing content from manufacturers directly on Abt Electronic's website

To read the full story, go here:
http://www.paradigmshiftpr.com/retailersrevamp.htm

Posted by Paradigm Communications at 12:47 PM
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