Welcome

Welcome to Paradigm Communication's official blog. Our goal is to provide the media with an easy to use resource for stories and credible third-party commentary. The information contained within this blog will be a mixture of information from both non-clients and clients or Paradigm Communications. our overriding goal is to present the media with the information they need to meet their deadlines and to present newsworthy information and stories. Feel free to e-mail me if you want to: 1) see a particular kind of posting or 2) submit a posting.

Here's more information about Paradigm Communications

Paradigm Communications is a full-service marketing, public relations and corporate communications firm with:

* Over 45 years of strategic communications experience

* Capabilities of a big firm with the personalized service of a small firm

* Ability to benchmark and determine ROI of your new PR efforts

Contact Paradigm Communications today to find out how you can leverage our experience and contacts to shift your company toward the future!

To receive a PDF of our new brochure, please click here.

Tuesday, June 12, 2007

New Trends in Video Games

In a May 11th story in Christian Science Monitor entitled, “Note to video gamers: get moving,” by Gloria Goodale, the reporter explores some new trends in video games. After years of popularity, first person shooting games are losing steam and making way for the increasing popular e-rated games such as virtual bowling and virtual tennis in part due to Nintendo's Wii. Kids want a bigger experience with the games instead of just sitting on the couch. Marketing professor at Northeastern University's College of Business Administration, Gloria Barczak believes that this “YouTube” generation wants to be more involved with their games. "If you look at these people who are making their own videos, these are folks who want to be involved in creating an experience for themselves," says Professor Barczak. "They are not passive consumers anymore."

To read the full story, go here:
http://www.paradigmshiftpr.com/noteto.htm

0 comments: